Esports superstars of the popular first-person-shooter game Counter-Strike will participate in a crypto-powered tournament where fans will be able to bet with crypto tokens.
The tournament is sponsored by Verasity — an attention based platform for video, gaming and entertainment rewards with a native VRA token.
The tournament will feature Nathan Schmitt (NBK) and Asia’s best player Kevin Susanto (Xccurate), who according to the press release, have two million fans worldwide. Verasity has signed a long-term deal with the players agents. The company is also in the process of obtaining a gambling license in Curaçao.
VRA aims to take on the Basic Attention Token
The concept of the VRA token sounds a lot like the Brave browser’s Basic Attention Token (BAT), however, the company CEO RJ Mark Hain told Cointelegraph that VRA has some major advantages over its better-known competitor — it is environment agnostic and 100% of the revenue goes to the content creator.
Hain said, “The publisher has to get on board with using BAT for getting monetization by those rewards. What we do is entirely different. We don’t have anything to do with a browser. If you work for a large publication like Bloomberg, Bloomberg has a video player which is powered by Brightcove. […] And Bloomberg wants to have a reward, whether it be Crypto or anything else. They take our SDK, it takes them about a half hour to install it, and then they control the monetization of all of that, of everything that goes on inside of that video player and ad stack for themselves.”
According to Hain, Verasity is trying to capitalize on the COVID-19 induced e-gaming boom. However, in the future, they may expand to other games like chess and even globally popular sports like soccer and basketball.