PARIS, FRANCE - MARCH 02: Kanye West and his daughter North West who sings on the runway during the "Yeezy Season 8" show as part of the Paris Fashion Week Womenswear Fall/Winter 2020/2021 on March 02, 2020 in Paris, France. (Photo by Stephane Cardinale - Corbis/Corbis via Getty Images)PARIS, FRANCE - MARCH 02: Kanye West and his daughter North West who sings on the runway during the "Yeezy Season 8" show as part of the Paris Fashion Week Womenswear Fall/Winter 2020/2021 on March 02, 2020 in Paris, France. (Photo by Stephane Cardinale - Corbis/Corbis via Getty Images)
PARIS, FRANCE – MARCH 02: Kanye West and his daughter North West who sings on the runway during the “Yeezy Season 8” show as part of the Paris Fashion Week Womenswear Fall/Winter 2020/2021 on March 02, 2020 in Paris, France. (Photo by Stephane Cardinale – Corbis/Corbis via Getty Images)
<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Kanye West and Gap (GPS) have agreed to a multi-year deal to create a clothing line for the entertainer’s famed Yeezy line.” data-reactid=”23″>Kanye West and Gap (GPS) have agreed to a multi-year deal to create a clothing line for the entertainer’s famed Yeezy line.

The line will consist of hoodies, T-shirts, and joggers and is slated to be sold at Gap retail locations sometime in 2021.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="West once worked at a Gap store in the Chicago area, according to Reuters.” data-reactid=”25″>West once worked at a Gap store in the Chicago area, according to Reuters.

“We are excited to welcome Kanye back to the Gap family,” said Mark Breitbard, the Gap brand global head.

Gap shares surged 15% following the news.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Earlier on Friday, West tweeted an image leading some to speculate what the new collection could look like.” data-reactid=”28″>Earlier on Friday, West tweeted an image leading some to speculate what the new collection could look like.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="The Yeezy footwear line has often been credited with bolstering German apparel maker Adidas. (ADDYY). The brand has not only been lucrative for Adidas but West himself. In April,&nbsp;it was reported&nbsp;that the Grammy Award-winning entertainer had become a billionaire largely off of the brand he created.&nbsp;&nbsp;” data-reactid=”31″>The Yeezy footwear line has often been credited with bolstering German apparel maker Adidas. (ADDYY). The brand has not only been lucrative for Adidas but West himself. In April, it was reported that the Grammy Award-winning entertainer had become a billionaire largely off of the brand he created.  

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Gap has been a brand in trouble, particularly as of late as it was among retailers that closed stores amid the COVID-19 pandemic. In April, the clothing retailer said that it might not have enough money to continue operations amid the COVID-19 pandemic. The future Yeezy line could play a big role in a possible resurgence for the brand.&nbsp;” data-reactid=”32″>Gap has been a brand in trouble, particularly as of late as it was among retailers that closed stores amid the COVID-19 pandemic. In April, the clothing retailer said that it might not have enough money to continue operations amid the COVID-19 pandemic. The future Yeezy line could play a big role in a possible resurgence for the brand. 

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Reggie Wade is a writer for Yahoo Finance. Follow him on Twitter at&nbsp;@ReggieWade.” data-reactid=”33″>Reggie Wade is a writer for Yahoo Finance. Follow him on Twitter at @ReggieWade.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Read more:” data-reactid=”34″>Read more:

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Follow Yahoo Finance on&nbsp;Twitter,&nbsp;Facebook,&nbsp;Instagram,&nbsp;Flipboard,&nbsp;LinkedIn, and&nbsp;reddit.” data-reactid=”41″>Follow Yahoo Finance on Twitter, Facebook, Instagram, FlipboardLinkedIn, and reddit.